Search Engine Optimization (Part I)
Getting Acquainted With SEO Terms
Pinky Mcbanon -
Most of you would have been familiarized with the term Search Engine Optimization and what it is used for. For my
regular readers, you would have learned about the term, the definition and the techniques involved. However, SEO
encompasses a huge vocabulary and for that matter, I have decided to start a 2-part article series on it.
Algorithm
Whenever we mentioned a search engine's algorithm, it often means a complex formula employed in the process of
ranking websites and even blogs based on its relevance and importance to a specific keyword or keyword phrase.
Google's algorithm is such that it ensures Internet users getting the most relevant and quality information for
their searches and in turn, rake in more revenue for them. Keeping in touch with Google's algorithm can be a
complicated affair since it is constantly changing from time to time.
Article Submission Sites
Authors often use these sites to submit and publish their articles which is often regarded as an effective way of
generating free traffic since many search engines and webmasters will visit such sites to reuse such articles for
free with the condition that the author resource box including the links are to be kept intact.
Backlinks
A link from a website which is related in niche to your own.
Copy writer
A professional writer who offers writing services for quality and keyword-optimized articles for your website or
even blogs. Copy writers often offer their services at varying rates depending on the quality and experience in the
field.
Crawlers
Search engines such as Google will use 'spiders' and 'robots' in search for websites and blogs to index. These
robots or spiders will follow text links from one site to another and from page to page. Text links, for that
matter is often regarded as the gateway for spiders to these sites and pages.
Domain Names
It refers to the address of your website. It usually comes in the form of www.mybusiness.com
which will allow users of the Internet to access your website with.
Ezines
Ezines are none other than electronic magazines. They are often after original and quality content. Although you
publish your articles for free and required to adhere to strict editorial guidelines such as no product or service
promotion in the body and no affiliate links, you are still able to include a link to your own website. The most
popular ezine is undoubtedly EzineArticles.com.
The above are but only a handful of terms related to Search Engine Optimization. Be sure to follow my next
installment of the series.
Pinky is a mom with
3 school children. A Systems Engineer, an Independent Medical Billing and Coding Consultant. Her blog focuses on
stay-at-home moms, dads and students who wants to work at home, build homebased business or just browsing her blog
with a lot of information to gain!
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We hope this article has been informative and useful to you. If you need advice on setting up your own
Internet Marketing campaign, designing a business-grabbing website, or would lik a FREE analysis of
your existing site, contact Chris at High Impact Site Design, 540-635-5308. |
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