Internet Marketing Consultant
We are a small design and marketing consultancy, working with business owners and individuals...who usually have
a limited budget for internet marketing, but certainly understand the concept of value for money.
As an internet marketing consultant, we not only have
the skills to design a professional website for you, but also to make sure that it will figure highly in search
engine rankings. That entails building in key search engine optimization techniques from the ground
up. Without this vital aspect of the process, your website - however attractive - will wither on the
vine.
To be effective, a website involves much more than a good layout and attractive graphic design. In fact
some of the most successful websites have very minimalist layouts: think of "Google", the most popular site on
the internet, or Bing (used to be MSN).
Many website designers look to provide attractive sites and make great use of photographs, graphics and
streaming video, all of which may enhance the look of the site, but can actually harm it in terms of search engine
ranking. These very visual sites, using Flash or similar applications, are often provided by print
agencies who have added website design to their portfolio, just to keep up with client demands.
Unfortunately, the sites they deliver are usually electronic versions of the colorful brochures they are used to
designing. They look good, but are useless in the eyes of the search engines.
These flashy graphics-oriented sites also take a long time to load - exasperating the would be visitor, and are
difficult, if not impossible, for search engines to read. And if they can't read them, they can't
determine what they are about, and therefore don't include them in search results. Highly graphical sites are
also usually extremely expensive. So not only do you not get good results - you also pay highly for the
privilege!
We are focused on achieving results for our clients, by helping them to define what they want from their site,
and then making sure that we deliver exactly that.
Our background includes over 25 years of business management and conventional marketing experience, combined
with copywriting ability and practical web design skills. This blend enables us to understand your
requirements and to develop a website that delivers results for you.
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